What We Do

P.R.O. is an independent market research agency based in Germany and specialising in qualitative health care research.

By exploring the attitudes and behaviour of HCPs and patients in Germany, we help our clients to understand the German healthcare market and to address and overcome their marketing challenges.

Our research services include:

• Project management
  
  
• Development of study design & discussion guide
  
  
• Recruitment of respondents
  
  
• Moderation of in-depth interviews and focus groups in German - in central location, over the phone or in-office/in-home
  
  
• Analysis and reporting (in German or English)